Over the last century, the evolution of technology (the internet) has changed the dynamics of the earth. The order of the day is running an online business for every entrepreneur. However, there are more questions to be asked when aspiring to have or have an online business.

This question put up the challenge of managing an online business on the lack of physical interaction and the need to balance work and personal life.

This article aims to address this challenge by stating the top 10 productivity hacks for running an online business in 2023

What are productive hacks in starting an online business?

One of the essential resources in this world is time, how we use and spend it determines how productive we can be in life, When we consider the internet phase (not the physical world), it’s not so different. However, distractions from time-consuming activities can eat up our productivity

Productivity is a measure that qualifies or quantifies economic performance based on the output and input, this simply means the ability to determine the result(output) from the input you put into a specific task, production. In the case of an online business, optimum productivity can be a high number of viewers, comments, likes shares, subscriptions etc and low productivity can mean otherwise

Productivity hacks are simple, easy-to-define techniques, and methodologies used in influencing the input you are putting in to have a quantifiable result.

Running an online business in 2023 can be challenging especially when you consider the various to-do lists such as creating content, social media management, keeping tabs and responding to emails, and keeping track of finances etc. It’s easy to get overwhelmed and lose sight of your goals. However, with the right productivity hacks, you can take control of your workload and achieve success.

Top 10 Productive Hacks for starting an Online Business

When you consider various online businesses in the world, you will find out there are levels of success attained. From a beginner to an intermediate and then an expert, Here are 10 productivity hacks to abide by to become a successful business

1. Set Goals

The first step is to set goals. Without goals, a clear, well-defined direction or purpose cant be attained which will be easy to get distracted or sidetracked by other tasks. As a business owner or entrepreneur, you need to ask yourself what are your goals (ensure its something realistic)

Goals can be set in two ranges

a. short-term goals: these goals are within a target of weeks, months to 3 years. They are goals set for the time being(present moment). For example: starting with social media, listing on various established e-commerce websites (Jumia, eBay) and

b. long-term goals: these goals are within years to centuries and decades, they are enduring and long shelf goals for the future for example having a personalised website, getting a camera to begin vlogs

Ensure whatever goals you have or choose, they are specific, measurable, and achievable. Write them down and keep them in a visible place so you can remind yourself of what you’re working towards.

2. Prioritize Tasks

After ironing out the goals, next is to put priority on this item on your goals. Priority can be likened to product labels (that it is made from this country or the other), in this case, they are labels of importance or preference(i.e this is to state what goal has to be done daily or first)

A number can be attributed to this goal or plan, then they can be regrouped in ascending or descending order. From this, a daily, weekly or monthly to-do list can be drawn out.

A to-do list helps to stay organized and focused on the most important/critical task which in return gives a sense of accomplishment when you tick off items on your list thus avoiding bogged down by less important tasks.

3. Use Time-Blocking

Time-blocking is an effective technique for managing your time and increasing productivity. Instead of working on tasks as they come up, schedule blocks of time for specific tasks throughout the day. A good example can be implementing the Pomodoro Technique (which is a relatively simple timing technique that is thought to be effective for helping someone get something specific done or to work more efficiently over the long term).

Someone using the Pomodoro Technique will set a timer for 25 minutes and work on a single task for the duration of that time. When the timer goes off, they will take a 5-minute break, reset the timer for 25 minutes, and start again (either on the same task, if needed, or on a different one). After working for four “Pomodoros” (each 25-minute unit counts as one Pomodoro), they will take a longer break usually 15 to 30 minutes. The Pomodoro Technique was named for the tomato-shaped timer its creator, Francesco Cirillo, used to devise the technique (Pomodoro is Italian for “tomato”). 

This will help you stay focused and avoid distractions while still having a work-life balance like exercise or spending time with your family.

4. Take Breaks

It’s easy to get caught up in work and forget to take breaks, but this can harm your productivity (mental and physical health). Studies have shown that taking breaks can improve productivity and creativity.

So, make sure you take regular breaks as this can help you recharge and stay focused, ensure you make good use of that time to stretch, meditate, or simply walk around etc.

5. Eliminate Distractions

Distractions are the number one killer of productivity such as unending social media notifications, TikTok comedy videos, youtube sports highlights, email alerts, or noisy surroundings

A colleague of mine who worked as a designer/video editor is a good example, he gets easily distracted when he switches on his phone after a WhatsApp message. Next is the tiktok video which became a concern as he could not finish up work on time

To avoid this, eliminate every form/appearance of distraction, if it takes you to hide or keep your phone on aeroplane mode, have a personal workstation rather than lying on your bed to type a report or article. Then do it because distraction spoils creativity

There are no laws or regulations set down that will automatically eliminate distractions, what you can do is Identify what distract you mostly while working and then look for ways to eliminate them from the surrounding of the workspace/environment. No business owner can avoid distraction easily without putting restrictions, some examples are discussed earlier. However, others include using noise-cancelling headphones to avoid notifications, putting some security on their website to ensure once they spend an appropriate time, it automatically logs out

6. Delegate and Outsource Tasks

As a business owner, it might be tempting to try to do everything yourself within your power. However, studies and analyses from several business management have revealed that its imperative for a business owner to work more on the business rather than in the business

This means that while you are running an online business, you as the business owner need to work on critical roles of expanding the business rather than doing tasks that you can engage interns, volunteers, and freelancers to do with payment in cash, training etc

If you engage in doing tasks yourself, in no time you will burn out and productivity will be abysmal. Instead, delegate tasks to others whenever possible (such as hiring, outsourcing or delegating certain tasks).

7. Use Productivity Tools

There are several categories of productivity tools available in the market that can help you streamline your workflow and increase productivity. From project management tools to time-tracking software, social media management etc.

There are always productivity tools in whatever online business you find yourself doing, experiment with different tools to find the ones that work best for you. Some of which are

• Social media management tools: Hootsuite, sprout social, buzz sumo, canva etc
• Project management tools: Trello, Asana, and Evernote.
• Ecommerce tools: alisave, chatgpt,

8. Automate the Process

Automation is another great way to save time and increase productivity. Look for ways to automate your processes as this can help you focus on more important tasks

9. Practice Self-Care

Running an online business can be stressful, don’t pay negligence with health. The fuel that ensures the body and mind of an entrepreneur get productive is our health. Make sure you take good care of your body by getting enough sleep, eating well, and exercising regularly, making time for activities that bring you joy, whether that’s reading, practising mindfulness, seeking support when needed, and taking time off when necessary.

10. Reflect and Adjust

Regularly reflect on your productivity and adjust your strategies as needed. Take time to evaluate what’s working and what’s not, and be open to trying new approaches. Remember that productivity is not a one-size-fits-all solution, and what works for one person may not work for another.

As a business owner, here are ways to evaluate your productivity,

• start by measuring your progress towards your goals.
• Are you making progress, or are you falling behind? Then, evaluate your work processes and
• identify any areas where you could improve.
• be open to feedback from others and use that feedback to adjust your strategies as needed.

Running a successful online business requires focus, organization, and motivation. By implementing these 10 productivity hacks, you can take control of your workload and achieve success. With these strategies, you’ll be well on your way to running a successful online business.

FAQs

1. How do I know which productivity tools to use?

There are countless productivity tools available, so it can be challenging to know which ones to choose. Start by identifying your biggest productivity challenges, such as time management or organization. Then, research tools that address those challenges and experiment with a few to find the ones that work best for you.

2. How do I delegate tasks effectively?

Delegating tasks can be a challenge, but there are a few strategies that can help. First, make sure you’re delegating tasks to the right people. Choose team members who have the necessary skills and experience. Then, clearly communicate your expectations and provide the necessary resources and support to ensure success.

3. Can I be productive without sacrificing my personal life?

Absolutely.Takingg care of yourself and making time for personal activities can actually increase productivity. Make sure you’re setting realistic goals and prioritizing your tasks, so you have time for both work and personal activities.

4. How do I stay motivated when I’m feeling overwhelmed?

It’s natural to feel overwhelmed at times, but there are a few strategies that can help. First, break tasks down into smaller, more manageable pieces. Then, focus on one task at a time and celebrate small wins along the way. Also, make sure you’re taking breaks and practising self-care to avoid burnout.

5. How do I balance my workload as a solo entrepreneur?

Balancing your workload as a solo entrepreneur can be challenging, but there are a few strategies that can help. First, set realistic goals and prioritize your tasks. Then, consider outsourcing certain tasks or hiring a virtual assistant to help with administrative tasks. Finally, make sure you’re taking breaks and practising self-care to avoid burnout.

Offline vs Online business is a comparison between the physical/traditional way of carrying about business by the roadside or in stores/commercial regions from the informed and recent way of doing business via the internet

There are differences and similarities between both businesses, starting and scaling any of these businesses lies in the fundamentals.

It’s also one of the most critical decisions that every business owner from a retailer to an entrepreneur has to make while starting or scaling a business.

In recent years, the trend has shifted towards online businesses, but is it the right choice for everyone?

In this article, we will compare and contrast the two business models and provide you with the pros and cons of each.

By the end of this article, you will have a better understanding of which model suits you the best.

What is an Offline Business?

This is a physical business located in residential or commercial buildings at different locations around the world, It’s been in existence for centuries since the era of our great grandfathers from the market square to community square to self-rented/acquired properties. Here are some of the pros and cons of this business:

Pros(Advantages) of an Offline Business

Personal interaction with customers

It provides the opportunity to have face-to-face interactions with their customers which allows for a more personalized shopping experience, which can lead to customer loyalty and higher sales.

Tangible products

Customers can touch, feel, and try products before making a purchase. This can lead to more confident buying decisions and less likelihood of returns.

Localized marketing

Local marketing efforts, such as flyers and advertisements in local newspapers, can reach potential customers in a specific area.

Cons/Disadvantages of an Offline Business

Limited customer reach

This business has a limited customer reach because it can only attract customers within a certain geographic location for example is a billboard by a road side, the information is only restricted to people moving through that axis

High cost of setup

The cost of setting up a physical store is much higher than an online store, including rent, utilities, and inventory costs.

Limited hours of operation

The business operates within limited working hours of operation, which can be inconvenient for customers who have busy schedules.

What is an Online Business?

An online business involves any kind of business that is carried out via the Internet, it includes the purchase and sale of goods and services, training, consulting or trading of tangible and intangible goods via an electronic network, mainly the Internet.

Here are some of the pros and cons of an online business:

Pros (Advantages) of Online Business

Global customer reach

The reach of an online business is not restricted to the local area where it has been domiciled rather it cut across boundaries towards a global reach (to anyone, anywhere in the world).

Low cost of setup

The cost of setting up/starting an online business is much lower than a physical store. With a smartphone or laptop and a moderately priced subscription to the internet, an online business can be set up best as a service (consulting, freelancing, training) etc

24/7 availability

Online businesses are available to customers 24 hours a day, 7 days of a week while you sleep, eat, or play which is quite convenient.

Multi-channel selling

Online businesses can sell their products on multiple sales channels, such as websites, social media platforms, and e-commerce stores which can lead to increased sales.

Cons (Disadvantages) of Online Business

Inability to have physical interaction

Online businesses lack the physical interaction with customers that brick-and-mortar stores (offline/traditional business) offer. Most interactions are done electronically via google meet, zoom, video meetings, and social media apps (Facebook calls, skype etc).

Expensive marketing possibilities

The marketing possibilities for an online business are efficient and effective but expensive to maintain in the long run unless you engage in the free marketing opportunities

High competition

The competitive rate for a variety of online businesses is high, it is quietly challenging to stand out from the crowd without

Periodically Infrastructure maintenance

Maintaining an online store requires regular updates and maintenance, which can be costly to run from data usage to payment cost

Which Model is Right for You?

Looking at the comparison above, it is clear that online businesses have an upper hand, with multiple additional benefits over physical stores. However, this does not mean that a physical store does not have its advantages.

Depending on the type of business and the target market, a physical store may be a better option. Ultimately, it depends on your goals and preferences.

This is a frequently asked question on Google and various media and communities by people of different age brackets and gender but in this article, I will open your mind to so different perspectives that will answer how and what types of online business are best and most profitable for you as a beginner

When it comes to the different types of online business, it has to do first with your motives (what you want to gain) and values(which interest you).

For anything to be done in the online marketplace such as social media, e-commerce, digital marketing etc, you must offer something of value

You can trade as in buying and selling of goods and services, educate, entertain, and inspire people via the internet.

The question then can be reframed as Which is the best online business for beginners in 2023?

Starting an online business is a great way for beginners to start their entrepreneurial journey. It provides a flexible work schedule, low startup costs, and access to a global market.

However, with so many online business opportunities available, it can be overwhelming to choose the right one. In this article, we will explore the best online businesses for beginners and help you make an informed decision.

What is an Online Business?

An online business is any transaction carried out via the Internet, such as buying and selling physical or digital products, offering services such as management/consulting, or monetizing content through advertising or affiliate marketing.

An online business can be carried out from the comfort of the home, with a smartphone connected to the internet and from anywhere in the world. It has been the bedrock of many successful entrepreneurs in the last 5 -10 years, many of which began by turning their passion into a profitable business.

What does an Online Business mean to Beginners?

For a beginner, an online business is any activity carried out via the internet (such as social media or website) which converts to money in a bank account or our pocket

There are several ways by which people do this all over the internet but one area highly misunderstood is how some of these businesses convert to money in the long run

Here is an example

Facebook and various social media platforms are areas where people build a community of customers/users, the person in charge discusses an array of topics relating to the subject of interest. For example, a club football fan (for example) can create a Facebook page, youtube channel where he discusses various information relating to that particular club such as the latest news information, review of the past game, give perceptions of the next game, talk about players’ injury etc.

The community starts growing from views to subscribers, and then he or she can leverage the community of subscribers and sell products relating to fitness or health (because it goes in sync with soccer)

The way by which this person earns money is the number of views he has (the social media platform will pay because he has earned the trust of those who watch or view), various other businesses can also reach out to the person to help in selling one product or the other and he or she can become an authority who people can regard for a solution on one area or the other

One thing you should know as a beginner is that starting an online business as a beginner is like building a house, first preparation and then execution (arranging one brick over the other). This means you must prepare and plan adequately in order to have a successful online business

Advantages of Starting an Online Business

Starting an online business has several advantages, making it an attractive option for beginners:

Low Startup Costs

Starting an online business requires minimal investment compared to a traditional offline business that operates in the market and by the roadside. All you need is a laptop or a mobile device/smartphone/tablet connected with an internet connection, and maybe a website to get started.

Flexibility

Online businesses allow you to work from anywhere in the world, giving you the flexibility to create your own schedule and work-life balance.

Global Market

With an online business, you can reach customers from around the world, giving you access to a global market.

Scalability

Online businesses can be easily scaled as your business grows, allowing you to increase your revenue and profits.

Best Online Businesses for Beginners

There are several online business opportunities available for beginners to exploit but some are easier and more convenient to start with. Here are the best online businesses for beginners:

Dropshipping

Dropshipping is a popular online business model anyone can begin with, it is not determined by location or gender. Anyone can start dropshipping with his/her smartphone by leveraging Facebook marketplaces, communities, WhatsApp status and e-commerce stores/websites to sell products without keeping an inventory.

Instead, it involves partnering with a supplier/seller/manufacturer who has a large stock of the product and can ship directly to the customer when an order is made. This eliminates exorbitant fees of warehousing, storage, and customs fees, thus making it a low-risk business model for beginners.

To start a dropshipping business, you need to find 2-3 reliable suppliers for a particular product and set up an effective way to market the product via an online store or social media.

Affiliate Marketing

Affiliate marketing is another popular online business model where you earn a commission selling or promoting other people’s products. This business is all about advertisement and marketing plans and you don’t have to create or store any products, making it a low-risk and low-cost business model for beginners.

To start an affiliate marketing business, you need to find a niche and choose products that align with your audience’s interests. You can promote these products through your website, social media, or email marketing.

Blogging

Blogging is an online business that involves you creating content to educate, entertain or inspire your potential audience on a certain area or subject. it is a great way to turn your passion into a profitable online business. You can monetize your blog through advertising, affiliate marketing, or sponsored content. However, it takes time and effort to build a successful blog, and it may not generate income right away.

To start a blog, here are what you must do

a. choose a niche

b. create valuable content that resonates with your audience.

c. provide valuable thought via articles, vlogs or podcast

Freelancing

Freelancing is a great way to turn your skills into an online business. You can offer services like writing, graphic design, or web development to clients around the world. Freelancing allows you to set your own rates and work with clients that align with your values and interests.

To start freelancing, you need to identify your skills and create a portfolio that showcases your work. You can use platforms like Upwork, and Freelancer, To start freelancing, you need to identify your skills and create a portfolio that showcases your work. You can use platforms like Upwork, Freelancer, or Fiverr to find clients and start offering your services.

Online Courses

Creating and selling online courses is a profitable online business for those with expertise in a particular field. You can create courses on platforms like Udemy, Skillshare, or Teachable and sell them to students around the world.

To start an online course business, you need to identify a skill or topic that you are an expert in and create a course that provides value to your audience. You can use marketing strategies like social media, email marketing, and paid advertising to promote your course.

Social Media Management

Social media management involves managing social media accounts for businesses and individuals. It includes creating content, engaging with followers, and analyzing performance metrics.

To start a social media management business, you need to have a strong understanding of social media platforms and their algorithms. You can use platforms like Hootsuite or Buffer to manage multiple accounts and schedule posts.

Virtual Assistant

Virtual assistants provide administrative support to businesses and individuals from remote locations. It includes tasks like scheduling appointments and managing emails and social media accounts.

To start a virtual assistant business, you need to identify the services you want to offer and market them to potential clients. You can use platforms like Upwork, Freelancer, or Fiverr to find clients and start offering your services.

Starting an online business is a great way for beginners to enter the entrepreneurial world. It provides a flexible work schedule, low startup costs, and access to a global market.

The best online businesses for beginners are an unlimited list, you can streamline them based on interests and skills that are high in market demand.

Frequently Asked Questions (FAQs)

1. How much does it cost to start an online business?

The cost of starting an online business varies depending on the business model and industry. However, most online businesses require minimal investment compared to traditional businesses.

2. Can I start an online business without any experience?

Yes, you can start an online business without any experience. However, it may take time and effort to learn the necessary skills and build a successful business.

3. Which online business is the most profitable?

The profitability of an online business depends on several factors, including the business model, industry, and market demand. However, some of the most profitable online businesses include e-commerce, affiliate marketing, and digital products.

4. What skills do I need to start an online business?

The skills required to start an online business depend on the business model and industry. However, some essential skills include digital marketing, website development, and customer service.

As a 20-year-old female entrepreneur, I have achieved success in the form of making three million dollars in just six months. However, my journey towards success was not easy. Growing up, I always felt different from others, having to balance my identities as a Black, Hispanic, and Muslim woman. I struggled to fit in, often finding myself isolated in advanced classes, but this separation also allowed me to discover my unique strengths and capabilities.

Despite this, I went through many different phases trying to figure out what I wanted to do with my life. At one point, I wanted to be an engineer, and then I wanted to be an interior designer. But it was not until my sophomore year when I moved in with my dad and my brother Jamil that I discovered the mindset and drive I needed to succeed.

My brother was already on his path towards success, and he had a whiteboard on his wall that read, “I will be a millionaire by 22.” Seeing his focus and determination inspired me to do the same. However, everything changed when my oldest brother passed away during my junior year. It was a difficult time, but it also gave me a new perspective on life.

I realized that life is too short and that every moment is precious. I became selective about what I was putting into my mind and who I was spending time with. I focused on my art, worked hard, and spent more time with my family. I stopped relying on the school to define my identity and stopped seeking validation from others. I realized that I could achieve anything I wanted to if I just decided to do it.

When I started college, I was working two full-time jobs, and it was exhausting. I spent most of my time doing things for others, and I wasn’t really sure what I was supposed to get out of it. One day, I was sitting in class, listening to my teacher talk, and he gave us a huge assignment. Everyone else partnered up, but I was left sitting there by myself. I realized that these assignments were not helping me progress towards the success I wanted.

It was at that moment that I decided to take control of my life and start my own business. I knew that it would be challenging, but I also knew that I had the skills and determination to succeed. I started working on my business every day, putting in long hours and dedicating myself to my passion. It wasn’t easy, but it was worth it. In just six months, I made three million dollars, and I know that I can help others do the same.

In conclusion, success is not just about making money, but it is also about finding fulfilment in life. To achieve success, you need to have the right mindset, focus on your passion, and never give up on your dreams. Don’t let anyone else define your worth or tell you what you can or cannot do. Believe in yourself and go for it.

This question is not restricted to one age bracket or a particular gender, we all want to make money online especially seeing the astronomical earning of celebrities and icons such as Broda Shaggi, Kiekie, Toke Makinwa, Macaroni etc.

As much as they earn, you too can earn like them if you are ready to play by the rule of the internet or the digital world, it is full of numerous opportunities for people with or without skills, experiences and time. It is a world on its own where you can play, carry out tasks, and interpret what you know with little or no capital, either with your smartphone, tab or laptop.

The digital world is liberal with various devices (so far it can connect to the internet), and it has the power to attract and connect people from all corners of the world in real time (although this can be a disadvantage, as you are competing with several millions of people)

With a smartphone, you can start an online business without needing a physical store or significant startup capital. This article outlines some online business ideas that can be done with a smartphone and provides tips on how to start.

List of Online Businesses with a Smartphone

1. Ecommerce
2. Content Creation
3. Online Services
4. Web/App Development

1. E-commerce

This is the buying and selling of goods online from the comfort of your home, whatever form of goods you can buy traditionally from nearby shops or supermarkets can be sold online via the internet

The goods are divided into

a. physical goods: these are goods that you can see, feel and touch, for example, generators, phones, laptops etc

b. digital goods: these goods are available in a variety of forms, they can’t be physically touched or felt. They are bought or sold as intellectual or commercial property, for example

• software for the installation of programmes, games etc
• templates for website development, graphics, and social media ads
• ebooks, video guides, practicals on one subject area or the other
• graphics etc

Under this e-commerce, several online business ideas which you can explore with your smartphone are

• Dropshipping
• Online Store
• Logistics /Courier services
• Preorder
• Importation and Exportation

Dropshipping

Dropshipping is an online business model that enables you to sell products without physically owning a physical shop where you can manage and store the inventory of goods. It’s a business model which includes you selling a product(s) on behalf of a supplier or manufacturer to the customer, the farther you move down from the primary supplier (the lower your profit margin)

This business model is easy, and profitable to start and scale using your smartphone, all you have got to do is ensure your smartphone has an excellent camera to shoot quality product photos because that’s like the first force of attraction from your customers. Once a customer places an order, the supplier can ship directly to you before you ship to the customer or he can ship it directly to the customer.

Online Store

An online store is another online business idea that can be done with a smartphone, it can be illustrated as having a physical shop on the Internet where you have your products or services listed for patronage by online customers. There are several ways to do this such as

a. free platforms to leverage such as Facebook marketplaces, jumia, jiji, Konga, eBay, amazon etc. These platforms have significant traffic from customers who visit them on a frequent basis, you can leverage this and sell your products. In this method, competition is high but it is highly advisable for beginners who want to start selling online

b. paid platforms such as creating a website with WordPress, Wix, and Shopify. This is like building a shop from the foundation of a piece of land, you are responsible for driving traffic to this store with little or no competition. This method is advisable for people who want to build a brand or name for themselves in little or no time

With your smartphone, you can manage your store, process orders, and communicate with customers.

Logistics/Courier Services

As a result of the movement of goods and services online in e-commerce, logistics remain a crucial factor. Logistics can be otherwise referred to as courier services, it is the movement of goods/services from one place to the other via different modes of transport such as air(aeroplane), land(bus, kekenapep, bike) or sea

With your smartphone, you can begin as a logistics or courier services expert because of the high volume of goods people want to move vis dropshipping or importation. All you have to do is understand what kind of logistics or courier services you want to do because it can be broken into two

• Local Logistics
• International Logistics

Local Logistics is the movement of goods from one place to the other within a country, this can be via air or land. Most of the movement of goods is majorly done via land within a particular state but if it exceeds or moves out of a particular state/region, air can be utilised

International Logistics is the movement of goods from one country to another, this is carried via air, sea or land for example the movement of goods from Nigeria to Ghana can be carried out via air or land. The various mode of business which explore this method are Importation or Exportation

To begin with this, you have got to find out existing and top logistics companies in your country/area which can easily be done via the help of a smartphone.

2. Content Creation

This business involves you curating, and creating content for a product or service, there are various types of content you can produce based on your experience, skill set etc. Examples of content vary from media to media such as articles, videos/vlogs, graphics, podcasts etc, doing this over time can make you an influencer or a go-to expert in a variety of topics.

Online businesses you can explore under content creation are

• blogging
• podcasting
• video creation
• Graphics

Blogging

Blogging is an online business idea which includes visual content such as writing articles based on your review, critique and understanding of a subject or topic, With a good smartphone, you can write a guide, share ideas or product reviews etc which can then be monetized through various means, such as affiliate marketing, sponsored posts, or advertising.

Podcasting

Podcasting is another content creation business idea similar to blogging which can be done with a smartphone, this business idea is all about an audio discussion via a phone microphone or a random smartphone speaker published and uploaded on various media to educate, entertain and inspire a set audience. This audio discussion is called a podcast which can be monetized through sponsorships or advertising.

Video Creation

Video creation is an online business idea that includes audio-visual content (content that people can see, watch and hear), this type of content is available in long and short formats such as Youtube videos, youtube shorts, training videos on udemy, Coursera, entertainment videos such as Facebook reels, TikTok, Instagram reels etc. It can be monetised through advertising or sponsorships.

A very good smartphone with an excellent camera and good storage is a very good way to start and scale a business online

Graphics

This is the online business idea which includes visual or illustrative diagrams/patterns of content, they are used to convey/interpret information graphically to customers. This kind of content is used in social media, media and advertisements, they are also used as artworks which can be monetized through advertisements, sponsorships and affiliate marketing

3. Online Services

Freelancing

Freelancing is an online business idea which affords you to offer your services in exchange for money, it basically links a potential business owner or client with a specific task to be done with the recommended expert who can carry it out easily. There are several freelancing platforms (Terawork, Upwork, freelancer, fiver, Guru) which you can leverage easily with your phone today and earn massive income with your services as a freelancer, such as writing, graphic design, or web development.

Online Consulting

Online consulting is an alternative to Freelancing, here you utilise your experience/expertise to help another business in an area of need. With your smartphone, you can begin a consultation business on a variety of topics such as social media management, finance, inventory management

Virtual Assistance

Virtual assistance is an online business idea in which you can offer your services such as email management, social media management, pick/end calls, listing products or appointment scheduling tasks etc to businesses or individuals. With your smartphone and good internet, you can leverage working as a virtual assistant.

4. Web/App Development

Gaming Apps

Creating gaming apps is an online business idea you can use with app development tools to create games that are both entertaining and monetizable through in-app purchases, ads, or sponsorships.

Educational Apps

Educational apps are another development business idea you can create to help users learn new skills or knowledge. Educational apps can be monetized through in-app purchases, ads, or subscription models.

Utility Apps

Utility apps are also app development business ideas you can create to provide solutions to specific problems, such as language translation or photo editing. Utility apps can be monetized through in-app purchases, ads, or subscription models.

How to Start an Online Business with a Smartphone

Starting an online business with a smartphone requires planning, dedication, and effort. Here are some tips to help you get started:

Build a Strong Online Presence

Building a solid online presence is essential for any online business. You can use social media platforms like Facebook, Twitter, or Instagram to promote your business and engage with your audience.

Identify Your Niche

Identifying your niche is crucial for the success of your online business. It would be best if you focused on a specific niche that you are passionate about, solves a problem and has a market demand.

Conduct Market Research

Conducting market research is necessary to understand your target audience and competitors. You should analyze the market trends, consumer behaviour, and competitors’ strategies to create a unique value proposition.

Use Social Media

Using social media is crucial for any online business for promoting its products or services, engage with its audience, and build brand awareness.

Invest in Your Skills

Investing in your skills is essential for the success of your online business. You should continuously learn new skills, such as digital marketing, content creation, or app development, to stay ahead of the competition.

Challenges of Online Business with a Smartphone

Starting an online business with a smartphone has its challenges. Here are some of the challenges you may encounter:

Limited Screen Size: The limited screen size of a smartphone can make it challenging to perform complex tasks. You may need to invest in a larger screen or use external peripherals to overcome this challenge.

Inadequate Storage: The limited storage capacity of a smartphone can restrict your ability to store large files or data. You may need to invest in external storage devices or use cloud storage

Limited Battery Life: The limited battery life of a smartphone can limit your productivity and disrupt your workflow. You may need to invest in a portable charger, or power bank or optimize your battery usage

Inability to Handle Complex Tasks: The inability of a smartphone to hang or respond slowly to some specific tasks can be frustrating, the solution is to get a powerful device with a very good RAM

Starting an online business with a smartphone is possible with the right mindset, tools, and strategies, irrespective of the challenges. You can use your smartphone to create a successful online business and achieve financial freedom.

Don’t be dismayed using your smartphone, Lasisi Elenu (a Nigerian comedian uses his phone to shoot his comedy skits and he gets a high number of views which makes him quite a fortune). All you have got to do is ensure you have a good smartphone with a good camera, internal storage and random access memory(ram)

What have you learnt from this article? Comment with the very business idea you will want to start/scale with. We are here to help you with whatever form of consultation/inquiry, feel free to contact us

If you are looking to start an online business, then you need to understand the importance of choosing a niche market.

By focusing on a specific audience, you establish credibility, create a more focused business, and make it easier for interested customers to find you. In this article, we will define what a niche market is and give you examples to help you get ideas.

What is an Online Business Niche Market?

An Online business niche market is a segment of a larger market which is defined by unique needs, preferences, or identity, this is a distinct and specialized market tailored to a particular set of customers who share common characteristics and requires products or services that are tailored to their specific needs, for example, instead of selling shoes to everyone, you might decide to shoes for plus-sized women, or palm sandals for men. By doing this, you narrow your market and make your message clearer.

Let’s take an example of a product “A,” which is targeted at everyone in the marketplace. Although everyone in the market may be interested in product A, interest is not enough to guarantee sales. Affordability, features, and other factors may influence their purchase decisions.

A subset of the market, such as the three individuals who want a smartphone with an excellent camera, may have different needs than the broader market. They represent a niche market, and they require a different product to satisfy their specific needs.

Why Do Online Business Niche Markets Exist?

Niche markets in an online business exist because customers’ needs are different. Although customers may be interested in a particular product category, their specific requirements may differ, necessitating a distinct and specialized product.

A good example of this is the car industry. Let’s say you are interested in purchasing a car, but you do not know what type of car you want.

A car magazine that caters to your particular subset of the market may provide a solution for you. Although it is a different product category, it is still a subset of the car market that you need to consider.

Sometimes, a company may build a completely different product that feeds a particular section or subset of the market.

Alternatively, they may build a product with different features, and pricing, or fit the targeted section of the market.

Why Are Online Business Niche Markets Important?

Online Business Niche markets are essential because they enable the online business to compete and succeed in a market dominated by large corporations.

Online businesses may not be able to afford to target large markets with significant competition. Instead, they can target a smaller subset of the market by providing unique solutions to their specific needs.

Niche markets also enable businesses to reduce marketing costs. There is less competition in a subset of the market, which means less money is required to market the product or service. This is a significant advantage for small businesses with limited budgets.

How Can Online Businesses Use Niche Markets to Their Advantage?

Online businesses can use niche markets to their advantage by identifying a particular subset of the market that is underserved or unserved at all (this means they are not currently being served or not properly served).

By providing a unique solution to that subset’s needs, they can differentiate themselves from their competitors and reduce marketing costs.

To successfully target a niche market, every online business must:

Conduct thorough market research

Identify the needs, behaviours, and preferences of the target market. This will help businesses develop a product or service that is tailored to the niche market’s specific needs.

Develop a unique value proposition

Create a value proposition that differentiates the business from its competitors. This will help the business stand out in a crowded marketplace.

Utilize targeted marketing strategies

Targeted marketing strategies such as content marketing, social media marketing, and email marketing can help businesses reach their target audience more effectively.

In conclusion, choosing & understanding a niche market is important as it helps to establish credibility and dominate that corner in a crowded market.

By targeting a specific subset of the market and providing unique solutions to their needs, online businesses can differentiate themselves and reduce marketing costs based on consumers’ needs and preferences.

The examples listed above are just a few ideas to get you started. Remember, the key is to find a niche that you’re passionate about and that has a market of people willing to spend money on your products or services.

What have you learnt so far in this article? Kindly share in the comments below

If you are looking to boost your online business and improve your website’s search engine ranking, using long-tail keywords is the way to go. Over the last several years, the trend of making money online has become incredibly popular, because anyone with any kind of skill can succeed at earning an income online. However, there is a challenge in making good use of the internet possibilities.

You are well aware of the significance of choosing the appropriate audience as a business owner or marketer, A thorough understanding of your niche and target market is essential if you want to stand out in today’s crowded internet industry.

Making use of long-tail keyword tools is one of the most efficient methods to accomplish this. These keywords can help you connect with potential customers who are actively searching for products or services that match your business niche.

In this article, we will explore long-tail keywords as the key to online business domination on the internet

Long Tail Keywords: What Are They?

Long-tail keywords are keyword phrases that are longer and more specific than typical keywords. These phrases usually consist of three or more words and are highly targeted/detailed to a specific product or service.

Long-tail keywords are more detailed and lengthy search terms that consumers use when conducting online searches. Long-tail keywords are more specialized and precise than short-tail keywords, which are more general. For instance, a long-tail keyword would be “black leather shoes for women,” but a short-tail keyword would be “shoes.”

Importance of Long tail keywords

There are various reasons why long-tail keywords are important.

Long-tail keywords are more specific bringing targeted traffic and increased conversion rate (i.e. they attract people who are looking for exactly what you offer, which makes them more likely to convert into paying customers, at the same time using the keyword makes you an authority in that business.

They improve your chances of turning visitors into customers by enabling you to target a more particular audience, which increases your ranking on Google search engines

They provide more insight into your market and target demographic, which is essential for creating winning marketing plans.

How to Find Long Tail Keywords for an Online Business

Finding the right long-tail keywords for your online business niche can be a bit challenging, but there are several ways to do it. Here are some tips:

Use Google’s Autocomplete

When you start typing a search term into Google, it will offer several autocomplete suggestions based on popular searches. These suggestions can give you ideas for long-tail keywords that people are actively searching for.

Use Keyword Research Tools

There are several keyword research tools available that can help you find long-tail keywords for your niche. Some popular tools include Google Keyword Planner, Ahrefs, SEMrush and so much more

Check Your Competitors

Look at your competitors’ websites and see what keywords they are targeting. This can give you ideas for long-tail keywords that you can target as well.

Where to use Long Tail Keywords?

Once you have found the right long-tail keywords for your online business niche, it’s time to start using them. Here are some tips:

Use Long-Tail Keywords in Your Titles

Using long-tail keywords in your titles can help you rank higher in SERPs and attract more targeted traffic to your website.

Use Long-Tail Keywords in Your Content

Make sure to use long-tail keywords naturally throughout your content. Don’t force them in, as this can hurt your search engine ranking.

Use Long-Tail Keywords in Your Meta Descriptions

Meta descriptions are the short blurbs that appear below your title in SERPs. Using long-tail keywords in your meta descriptions can help you attract more targeted traffic to your website.

Using long-tail keywords is an effective way to unlock your online business niche and connect with potential customers who are actively searching for products or services that match your business.

By following the tips outlined in this article, you can find the right long-tail keywords for your niche and start using them in your content to improve your search engine ranking