How to make money online is quite challenging for quite a majority due to a lack of necessary prerequisites such as formal/informal training and certification. The four walls of the university and various educational institutions are no different especially when considered real-time, one of the things you will discover missing in our school curriculum are technologies that drive innovation in this digital age
This has restricted the adaptation of people to the various ways to make money online, our goal is to help you reach your potential by leveraging the vast internet opportunities in various fields such as an e-commerce business to working remotely as a freelancer, content-creating etc.
The year 2023 is an era of the digital age where making money online has become very accessible to people irrespective of age, gender, race, skilled or unskilled etc, unlike centuries before it. We at Online Business Room are here to guide and train you.
This era has been explosive to the extent that whatever you want to do on the internet can be showcased and disbursed over the various continents of the world in less than 2 minutes for example do you remember how Buga, a song written by Kizz Daniel became a song for not just Nigerians alone
This strategy to make money online is no different from the random ways by which we already know but with some tweaks here and there (often misinterpreted or misunderstood). Let me break it down into 5 easy steps
Finding your niche
Choosing your platform
Creating your brand
Building your audience
Monetizing your online presence
Finding Your Niche
This is the foundation for making money online, it includes an area in which you specialize and focus your efforts. In choosing your niche, it’s important you consider your skills and interests. What are you good at?
Are you a talented writer, artist, or musician?
Do you have experience in marketing, finance, or technology?
By leveraging your skills and interests, you’ll be able to find a niche that you enjoy and are passionate about.
Choose Your Platform
Once you’ve found your niche, the next step is to choose the platform (website or social media) that you’ll use to reach your audience and sell your products or services.
There are platforms Some popular platforms include:
E-commerce like Shopify, WooCommerce
Freelance marketplaces like Upwork. Fiverr. Teraworks
Social media like Instagram and TikTok
Content creation like YouTube and Medium
When choosing your platform, consider your target audience and how you’ll reach them. For example,
if you want to target young adults, you may want to focus on social media platforms like Instagram and TikTok.
If you’re targeting business professionals, you may want to focus on LinkedIn and other professional networking sites.
Creating Your Brand
Your brand is the personality of the online business (such as your identity online which includes logo, colour scheme, and messaging)
When creating your brand, consider your target audience and what will resonate with them. Your brand should be consistent across all platforms and should communicate your value proposition clearly.
Building Your Audience
With your brand in place, it’s time to start building your audience(which can be described as a community)
This is a group of people who will be interested in your products or services based on their interest and need, this will ensure engagement with your brand, follow on social media, sign up for your email list, and visit your website.
To build your audience, consider the following tactics:
Social media marketing: Use platforms like Instagram, TikTok, and Facebook to share your content and engage with your audience.
Email marketing: Build an email list and send regular newsletters to keep your audience engaged and informed.
Content marketing: Create high-quality content that is informative and valuable to your target audience.
Influencer marketing: Partner with influencers in your niche to reach their audience and promote your products or services.
Monetizing Your Online Presence
Once you’ve built your audience, it’s time to start monetizing your online presence. There are many ways to make money online, including:
Sell products or services directly to your audience through your website or e-commerce platform.
Promote other people’s products or services and earn a commission on each sale.
Display ads on your website or social media platforms and earn money based on clicks or impressions.
Partner with brands to create sponsored content or promote their products or services.
It’s important to choose a monetization strategy that aligns with your values and your brand. For example, if you value transparency and honesty, you may want to avoid advertising or sponsorship deals that conflict with your values.
The key is to be persistent, patient, and willing to learn and adapt. Making money online requires hard work and dedication, but with the right mindset and strategies, anyone can succeed. As the world of online entrepreneurship is constantly evolving, and there has never been a better time to start a business online.
By following the steps outlined in this guide, you can take the first steps towards achieving your financial goals and living your dream lifestyle. Remember to stay focused, stay motivated, and always be open to new opportunities and ideas.
With the right mindset and a willingness to learn, you can turn your passion into a successful online business. Would you need help with the right and most profitable way to begin?
This question is not restricted to one age bracket or a particular gender, we all want to make money online especially seeing the astronomical earning of celebrities and icons such as Broda Shaggi, Kiekie, Toke Makinwa, Macaroni etc.
As much as they earn, you too can earn like them if you are ready to play by the rule of the internet or the digital world, it is full of numerous opportunities for people with or without skills, experiences and time. It is a world on its own where you can play, carry out tasks, and interpret what you know with little or no capital, either with your smartphone, tab or laptop.
The digital world is liberal with various devices (so far it can connect to the internet), and it has the power to attract and connect people from all corners of the world in real time (although this can be a disadvantage, as you are competing with several millions of people)
With a smartphone, you can start an online business without needing a physical store or significant startup capital. This article outlines some online business ideas that can be done with a smartphone and provides tips on how to start.
List of Online Businesses with a Smartphone
Ecommerce
Content Creation
Online Services
Web/App Development
1. E-commerce
This is the buying and selling of goods online from the comfort of your home, whatever form of goods you can buy traditionally from nearby shops or supermarkets can be sold online via the internet
The goods are divided into
a. physical goods: these are goods that you can see, feel and touch, for example, generators, phones, laptops etc
b. digital goods: these goods are available in a variety of forms, they can’t be physically touched or felt. They are bought or sold as intellectual or commercial property, for example
software for the installation of programmes, games etc
templates for website development, graphics, and social media ads
ebooks, video guides, practicals on one subject area or the other
graphics etc
Under this e-commerce, several online business ideas which you can explore with your smartphone are
Dropshipping
Online Store
Logistics /Courier services
Preorder
Importation and Exportation
Dropshipping
Dropshipping is an online business model that enables you to sell products without physically owning a physical shop where you can manage and store the inventory of goods. It’s a business model which includes you selling a product(s) on behalf of a supplier or manufacturer to the customer, the farther you move down from the primary supplier (the lower your profit margin)
This business model is easy, and profitable to start and scale using your smartphone, all you have got to do is ensure your smartphone has an excellent camera to shoot quality product photos because that’s like the first force of attraction from your customers. Once a customer places an order, the supplier can ship directly to you before you ship to the customer or he can ship it directly to the customer.
Online Store
An online store is another online business idea that can be done with a smartphone, it can be illustrated as having a physical shop on the Internet where you have your products or services listed for patronage by online customers. There are several ways to do this such as
a. free platforms to leverage such as Facebook marketplaces, jumia, jiji, Konga, eBay, amazon etc. These platforms have significant traffic from customers who visit them on a frequent basis, you can leverage this and sell your products. In this method, competition is high but it is highly advisable for beginners who want to start selling online
b. paid platforms such as creating a website with WordPress, Wix, and Shopify. This is like building a shop from the foundation of a piece of land, you are responsible for driving traffic to this store with little or no competition. This method is advisable for people who want to build a brand or name for themselves in little or no time
With your smartphone, you can manage your store, process orders, and communicate with customers.
Logistics/Courier Services
As a result of the movement of goods and services online in e-commerce, logistics remain a crucial factor. Logistics can be otherwise referred to as courier services, it is the movement of goods/services from one place to the other via different modes of transport such as air(aeroplane), land(bus, kekenapep, bike) or sea
With your smartphone, you can begin as a logistics or courier services expert because of the high volume of goods people want to move vis dropshipping or importation. All you have to do is understand what kind of logistics or courier services you want to do because it can be broken into two
Local Logistics
International Logistics
Local Logistics is the movement of goods from one place to the other within a country, this can be via air or land. Most of the movement of goods is majorly done via land within a particular state but if it exceeds or moves out of a particular state/region, air can be utilised
International Logistics is the movement of goods from one country to another, this is carried via air, sea or land for example the movement of goods from Nigeria to Ghana can be carried out via air or land. The various mode of business which explore this method are Importation or Exportation
To begin with this, you have got to find out existing and top logistics companies in your country/area which can easily be done via the help of a smartphone.
2. Content Creation
This business involves you curating, and creating content for a product or service, there are various types of content you can produce based on your experience, skill set etc. Examples of content vary from media to media such as articles, videos/vlogs, graphics, podcasts etc, doing this over time can make you an influencer or a go-to expert in a variety of topics.
Online businesses you can explore under content creation are
blogging
podcasting
video creation
Graphics
Blogging
Blogging is an online business idea which includes visual content such as writing articles based on your review, critique and understanding of a subject or topic, With a good smartphone, you can write a guide, share ideas or product reviews etc which can then be monetized through various means, such as affiliate marketing, sponsored posts, or advertising.
Podcasting
Podcasting is another content creation business idea similar to blogging which can be done with a smartphone, this business idea is all about an audio discussion via a phone microphone or a random smartphone speaker published and uploaded on various media to educate, entertain and inspire a set audience. This audio discussion is called a podcast which can be monetized through sponsorships or advertising.
Video Creation
Video creation is an online business idea that includes audio-visual content (content that people can see, watch and hear), this type of content is available in long and short formats such as Youtube videos, youtube shorts, training videos on udemy, Coursera, entertainment videos such as Facebook reels, TikTok, Instagram reels etc. It can be monetised through advertising or sponsorships.
A very good smartphone with an excellent camera and good storage is a very good way to start and scale a business online
Graphics
This is the online business idea which includes visual or illustrative diagrams/patterns of content, they are used to convey/interpret information graphically to customers. This kind of content is used in social media, media and advertisements, they are also used as artworks which can be monetized through advertisements, sponsorships and affiliate marketing
3. Online Services
Freelancing
Freelancing is an online business idea which affords you to offer your services in exchange for money, it basically links a potential business owner or client with a specific task to be done with the recommended expert who can carry it out easily. There are several freelancing platforms (Terawork, Upwork, freelancer, fiver, Guru) which you can leverage easily with your phone today and earn massive income with your services as a freelancer, such as writing, graphic design, or web development.
Online Consulting
Online consulting is an alternative to Freelancing, here you utilise your experience/expertise to help another business in an area of need. With your smartphone, you can begin a consultation business on a variety of topics such as social media management, finance, inventory management
Virtual Assistance
Virtual assistance is an online business idea in which you can offer your services such as email management, social media management, pick/end calls, listing products or appointment scheduling tasks etc to businesses or individuals. With your smartphone and good internet, you can leverage working as a virtual assistant.
4. Web/App Development
Gaming Apps
Creating gaming apps is an online business idea you can use with app development tools to create games that are both entertaining and monetizable through in-app purchases, ads, or sponsorships.
Educational Apps
Educational apps are another development business idea you can create to help users learn new skills or knowledge. Educational apps can be monetized through in-app purchases, ads, or subscription models.
Utility Apps
Utility apps are also app development business ideas you can create to provide solutions to specific problems, such as language translation or photo editing. Utility apps can be monetized through in-app purchases, ads, or subscription models.
How to Start an Online Business with a Smartphone
Starting an online business with a smartphone requires planning, dedication, and effort. Here are some tips to help you get started:
Build a Strong Online Presence
Building a solid online presence is essential for any online business. You can use social media platforms like Facebook, Twitter, or Instagram to promote your business and engage with your audience.
Identify Your Niche
Identifying your niche is crucial for the success of your online business. It would be best if you focused on a specific niche that you are passionate about, solves a problem and has a market demand.
Conduct Market Research
Conducting market research is necessary to understand your target audience and competitors. You should analyze the market trends, consumer behaviour, and competitors’ strategies to create a unique value proposition.
Use Social Media
Using social media is crucial for any online business for promoting its products or services, engage with its audience, and build brand awareness.
Invest in Your Skills
Investing in your skills is essential for the success of your online business. You should continuously learn new skills, such as digital marketing, content creation, or app development, to stay ahead of the competition.
Challenges of Online Business with a Smartphone
Starting an online business with a smartphone has its challenges. Here are some of the challenges you may encounter:
Limited Screen Size: The limited screen size of a smartphone can make it challenging to perform complex tasks. You may need to invest in a larger screen or use external peripherals to overcome this challenge.
Inadequate Storage: The limited storage capacity of a smartphone can restrict your ability to store large files or data. You may need to invest in external storage devices or use cloud storage
Limited Battery Life: The limited battery life of a smartphone can limit your productivity and disrupt your workflow. You may need to invest in a portable charger, or power bank or optimize your battery usage
Inability to Handle Complex Tasks: The inability of a smartphone to hang or respond slowly to some specific tasks can be frustrating, the solution is to get a powerful device with a very good RAM
Starting an online business with a smartphone is possible with the right mindset, tools, and strategies, irrespective of the challenges. You can use your smartphone to create a successful online business and achieve financial freedom.
Don’t be dismayed using your smartphone, Lasisi Elenu (a Nigerian comedian uses his phone to shoot his comedy skits and he gets a high number of views which makes him quite a fortune). All you have got to do is ensure you have a good smartphone with a good camera, internal storage and random access memory(ram)
What have you learnt from this article? Comment with the very business idea you will want to start/scale with. We are here to help you with whatever form of consultation/inquiry, feel free to contact us
If you are looking to boost your online business and improve your website’s search engine ranking, using long-tail keywords is the way to go. Over the last several years, the trend of making money online has become incredibly popular, because anyone with any kind of skill can succeed at earning an income online. However, there is a challenge in making good use of the internet possibilities.
You are well aware of the significance of choosing the appropriate audience as a business owner or marketer, A thorough understanding of your niche and target market is essential if you want to stand out in today’s crowded internet industry.
Making use of long-tail keyword tools is one of the most efficient methods to accomplish this. These keywords can help you connect with potential customers who are actively searching for products or services that match your business niche.
In this article, we will explore long-tail keywords as the key to online business domination on the internet
Long Tail Keywords: What Are They?
Long-tail keywords are keyword phrases that are longer and more specific than typical keywords. These phrases usually consist of three or more words and are highly targeted/detailed to a specific product or service.
Long-tail keywords are more detailed and lengthy search terms that consumers use when conducting online searches. Long-tail keywords are more specialized and precise than short-tail keywords, which are more general. For instance, a long-tail keyword would be “black leather shoes for women,” but a short-tail keyword would be “shoes.”
Importance of Long tail keywords
There are various reasons why long-tail keywords are important.
Long-tail keywords are more specific bringing targeted traffic and increased conversion rate (i.e. they attract people who are looking for exactly what you offer, which makes them more likely to convert into paying customers, at the same time using the keyword makes you an authority in that business.
They improve your chances of turning visitors into customers by enabling you to target a more particular audience, which increases your ranking on Google search engines
They provide more insight into your market and target demographic, which is essential for creating winning marketing plans.
How to Find Long Tail Keywords for an Online Business
Finding the right long-tail keywords for your online business niche can be a bit challenging, but there are several ways to do it. Here are some tips:
Use Google’s Autocomplete
When you start typing a search term into Google, it will offer several autocomplete suggestions based on popular searches. These suggestions can give you ideas for long-tail keywords that people are actively searching for.
Use Keyword Research Tools
There are several keyword research tools available that can help you find long-tail keywords for your niche. Some popular tools include Google Keyword Planner, Ahrefs, SEMrush and so much more
Check Your Competitors
Look at your competitors’ websites and see what keywords they are targeting. This can give you ideas for long-tail keywords that you can target as well.
Where to use Long Tail Keywords?
Once you have found the right long-tail keywords for your online business niche, it’s time to start using them. Here are some tips:
Use Long-Tail Keywords in Your Titles
Using long-tail keywords in your titles can help you rank higher in SERPs and attract more targeted traffic to your website.
Use Long-Tail Keywords in Your Content
Make sure to use long-tail keywords naturally throughout your content. Don’t force them in, as this can hurt your search engine ranking.
Use Long-Tail Keywords in Your Meta Descriptions
Meta descriptions are the short blurbs that appear below your title in SERPs. Using long-tail keywords in your meta descriptions can help you attract more targeted traffic to your website.
Using long-tail keywords is an effective way to unlock your online business niche and connect with potential customers who are actively searching for products or services that match your business.
By following the tips outlined in this article, you can find the right long-tail keywords for your niche and start using them in your content to improve your search engine ranking
